Aloha to Bliss Surfer Hotel!
Bliss Surfer Hotel is targeted at people who are young and young at heart, who enjoy theme holidays, and are not afraid of having fun. Its colorful interiors remind people to not take life too seriously and that life is full of variety, while its surfing theme brings the beach and the ocean to the guests.
The main graphic ornaments used throughout the design is inspired by the form of a sea wave as well as a surfing board. Copywriting style in all the collaterals sense a chic, uber-cool feel.
Services : Brand Identity Development, Art Direction, Copywriting & Communication Guideline.